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AMA PCM Preparation Material
Prepare AMA PCM Exam Questions
Question No 1:
LockIt, a manufacturer of electronic safes, accounts for 5% of the safes sold in the U.S. LockIt's current business strategy is aimed at selling better-quality products at higher prices than competitors. The higher prices make LockIt one of the leaders in terms of revenue earned. Having satisfied initial objectives of earning a certain ROI, LockIt sets a target of accounting for 25% of the units sold during the next financial year. To further this goal, LockIt introduces a line of lower-priced safes that are priced below similar competing products. LockIt's new pricing strategy is .
A. sales oriented
B. profit oriented
C. customer oriented
D. supplier oriented
E. competitor oriented
Answer: A
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Question No 1:
LockIt, a manufacturer of electronic safes, accounts for 5% of the safes sold in the U.S. LockIt's current business strategy is aimed at selling better-quality products at higher prices than competitors. The higher prices make LockIt one of the leaders in terms of revenue earned. Having satisfied initial objectives of earning a certain ROI, LockIt sets a target of accounting for 25% of the units sold during the next financial year. To further this goal, LockIt introduces a line of lower-priced safes that are priced below similar competing products. LockIt's new pricing strategy is .
A. sales oriented
B. profit oriented
C. customer oriented
D. supplier oriented
E. competitor oriented
Answer: A
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Information About AMA PCM Exam
Vender: AMA
Exam Code: PCM
Exam Name: Professional Certified Marketer
Number Of Questions: 316
Certification Name: Professional Certified Marketer
Exam Language: English
Questions Type: MCQs
Material Format: PDF & Web Practice Test Software