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Adobe AD0-E202 Exam Material

Information About Adobe AD0-E202 Exam

Vender: Adobe
Exam Code: AD0-E202
Exam Name: Adobe Analytics Business Practitioner Exam
Number Of Questions: 69
Certification Name: Adobe Certified Expert
Exam Language: English
Questions Type: MCQs
Material Format: PDF & Web Practice Test Software

Practice Adobe AD0-E202 Exam Questions

Question #1: A pet food company with an eCommerce store is currently working with two different media agencies to drive online sales through Paid Search advertisements. They user a parameter in the Tracking Code variable to distinguish between traffic driven by each agency, and they would like to understand which agency is more effective at driving sales. Which metric should they use to compare and evaluate the agencies Return on Investment (ROI) performance?

A. Revenue
B. Cost per acquisition
C. Conversation Rate
D. Orders

Answer: B

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